ENGAGE

Speaking Creatively

Senior members of the Miranda Creative team are available for engaging presentations on a variety of topics related to marketing, communications, advertising and web development. Real-world stories and case studies are shared with your organization, marketing group or classroom, using effective multi-media technology. Designed to be presented in under an hour, current programs available include:

Marketing on a Shoestring
Because the phrase “unlimited budget” never applies to a marketing or advertising, we’ve developed some cost-effective techniques for marketing and are always on the lookout for fresh, affordable approaches. We’ll share our ideas…from A to Z.
All that and a Bag of Chips
HJ Miranda, the father of agency principal, Maria Miranda, sold Frito Lay brand products throughout New England for nearly 40 years, In this touching and inspirational presentation, Maria shares the stories HJ told over the dinner table each evening. A memorable and energizing presentation, designed to engage any team involved in sales or outreach efforts.
Developing and managing your brand
Like the best desserts, communications are meant to be layered. The industry term for consistent application of messaging is called branding. This overview presentation will share the basics about branding and the importance of communications standards to protect your brand investment.
Developing an effective website
Have you ever found yourself saying “here’s my business card, but don’t look at my website,” or some similar apology? You’re not alone. This presentation will help you address the vulnerabilities of your current site by offering sound advice on developing a plan, before developing the site itself.
Principles of Advertising
Like any 101 course you’ve ever attended, this presentation is about the basics of a very complex industry. Learn common terms, questions to ask potential media and how to define a realistic budget. All presentations conclude with a question/answer period to address specific concerns.